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Account Executive, Pre-Cruise Marketing

Royal Caribbean Group

Royal Caribbean Group

Marketing & Communications, Sales & Business Development
Miami, FL, USA
Posted on Nov 22, 2024

Journey with us! Combine your career goals and sense of adventure by joining our exciting team of employees. Royal Caribbean Group is pleased to offer a competitive compensation and benefits package, and excellent career development opportunities, each offering unique ways to explore the world.

The Royal Caribbean Group’s Silversea brand has an exciting career opportunity for a full time Manager, Pre-Cruise Marketing on the Consumer Marketing Team reporting to the Manager, Pre-Cruise Marketing.

This position will be working onsite from Miami.

Position Summary:


In this position, you will oversee the overall Pre-Cruise Guest Experience, inclusive of the communication of revenue-generating Onboard Revenue and Ashore Products, as well as critical non-revenue, need-to-know information for guests ahead of their voyage.

Under the direction of the Manager, Pre-Cruise Marketing, you will work closely with CRM, Creative Services, Onboard Marketing, Expeditions, Shore Excursions, Onboard Revenue, and more to develop Email, Direct Mail, and other One-to-One marketing campaigns targeted to guests ahead of their voyage

Essential Duties and Responsibilities:

  • Partners with Creative Services and CRM team to brief new consumer email campaigns as a part of the pre-cruise guest journey.
  • Works closely with Digital and IT to support creative needs of Operational and Transaction pre-cruise communication, ensuring continuity across the full guest journey.
  • Briefs, QAs, and reports on Ad-hoc and Automated Pre-Cruise emails.
  • Develops detailed timelines and documentation to ensure all stakeholders are aware of go-live dates of project and enhancements.
  • Tracks the progress with the Creative Project Management team and CRM team to ensure that deadlines and approval milestones are met.
  • Ensures the accuracy of all pre-cruise communication by being up to date on all pre-cruise product details by destination and voyage type.
  • Organizes related strategic documents and campaign assets in a shared drive.
  • Facilitates the development of presentations to executive leaders

Qualifications, Knowledge, and Skills:

  • Familiar with Email Service Providers such as Salesforce/ExactTarget, CheetahMail, etc.) Bachelor’s degree in marketing, Advertising, or related field experience.
  • Minimum of 2-3 years’ experience working in marketing, communications, or guest-centric role.
  • Self-starter with excellent written and verbal communication skills.
  • Strong organizational and presentation skills.
  • Detailed oriented.
  • Ability to multi-task and be flexible in a fast-paced environment.
  • Proficient in Microsoft Office 365: Specially Excell and PowerPoint.

We know there's a lot to consider. As you go through the application process, our recruiters will be glad to provide guidance, and more relevant details to answer any additional questions. Thank you again for your interest in Royal Caribbean Group. We'll hope to see you onboard soon!

It is the policy of the Company to ensure equal employment and promotion opportunity to qualified candidates without discrimination or harassment on the basis of race, color, religion, sex, age, national origin, disability, sexual orientation, sexuality, gender identity or expression, marital status, or any other characteristic protected by law. Royal Caribbean Group and each of its subsidiaries prohibit and will not tolerate discrimination or harassment.

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