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Senior Copywriter

Royal Caribbean Group

Royal Caribbean Group

Marketing & Communications
Miami, FL, USA
Posted on Wednesday, June 19, 2024

Journey with us! Combine your career goals and sense of adventure by joining our exciting team of employees. Royal Caribbean Group is pleased to offer a competitive compensation and benefits package, and excellent career development opportunities, each offering unique ways to explore the world.

The Royal Caribbean Group’s Royal Caribbean International brand has an exciting career opportunity for a full time Senior Copywriter on the Marketing Team reporting to the Launch Creative department.

This position will be working onsite from Miami.

Position Summary:

Launch Creative is Royal Caribbean International’s full-service in-house agency. We’re the creative powerhouse fueling global marketing campaigns for the world’s biggest cruise line — and one of the boldest vacation companies in the business. We drive the truest expression of our brand by fostering a culture of collaboration. And we’re looking for a versatile Senior Copywriter to join our team.

If you’re a master of brand tone, a keen strategic thinker, and a consummate teammate with a penchant for problem-solving, we’d love to connect. In this role, you’ll be challenged — and rewarded — with compelling work alongside passionate professionals, devising, writing, self-editing and pitching copy from conception to completion across a broad range media, including print, digital, email, web, product branding, video and experiential. You’ll also have an opportunity to make an impact across the organization, including Marketing, Sales, Operations, and Product Development, among others.

Essential Duties and Responsibilities:

· Create impactful messaging that is on-brand and drives the continuous evolution of our tone, from conception through execution.

· Develop messaging for overarching product toolkits that’s strategic, while preserving our voice.

· Produce a full range of both print and digital assets showcasing exceptional creative for divisions companywide, including but not limited to, Marketing, Sales, Operations, Product Development, Human Resources, Finance and executive requests.

· Partner with fellow Launch creatives to devise multiple conceptual options that deliver on client areas' business needs.

· Partner with key stakeholders across the organization to foster up-to-date and ever-evolving knowledge of our brand’s short and long-term objectives.

· Confidently and effectively present creative work to key stakeholders, including internal management, channel owners and executive leadership.

· Ensure final materials are accurate and of the highest quality, suggesting improvements as needed.

· Drive tonal consistency by implementing and evolving our brand guidelines continuously.

· Provide creative guidance to others on the team as needed.

· Never miss a deadline, and keep clear lines of communication with the team.

· Manage multiple project timelines in a fast-paced environment.

· Ensure all copy considers governing laws, such as registered and trademarked symbols, country of origin, offer communication, etc.

· Performs other duties as required. This job description in no way states or implies that these are the only duties to be performed by the employee occupying this position. Employees will be required to perform any other job-related duties assigned by their supervisor or management.

Qualifications, Knowledge, and Skills:

· Minimum of Bachelor’s degree in English, Journalism, Advertising, Marketing or related field

· 5-7 years experience writing in a marketing, advertising or related field (either in-house or at an agency)

· Portfolio of impressive real-world work samples showcasing a diverse background

· Excellent copywriting, editing, and proofreading skills with a deep knowledge of English grammar and punctuation

· Excellent verbal communication skills

· Familiarity with print & online media

· Accuracy, attention to detail and flexibility

· Time management skills with a demonstrated ability to multitask

· Ability to work independently — and in a team environment, fostering strong, collaborative relationships with fellow creatives and partners

· Software experience in Mac-based applications, including Word and PowerPoint (working knowledge of visual design programs, such as Adobe CS a plus)

We know there's a lot to consider. As you go through the application process, our recruiters will be glad to provide guidance, and more relevant details to answer any additional questions. Thank you again for your interest in Royal Caribbean Group. We'll hope to see you onboard soon!

It is the policy of the Company to ensure equal employment and promotion opportunity to qualified candidates without discrimination or harassment on the basis of race, color, religion, sex, age, national origin, disability, sexual orientation, sexuality, gender identity or expression, marital status, or any other characteristic protected by law. Royal Caribbean Group and each of its subsidiaries prohibit and will not tolerate discrimination or harassment.