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Manager, Brand Marketing, BK, US

Restaurant Brands International

Restaurant Brands International

Marketing & Communications
Posted on Jul 18, 2025

Ready to make your next big professional move? Join us on our journey to achieve our big dream of building the most loved restaurant brands in the world.

Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with nearly $45 billion in annual system-wide sales and over 32,000 restaurants in more than 120 countries and territories.

RBI owns four of the world's most prominent and iconic quick service restaurant brands – TIM HORTONS®, BURGER KING®, POPEYES®, and FIREHOUSE SUBS®. These independently operated brands have been serving their respective guests, franchisees and communities for decades. Through its Restaurant Brands for Good framework, RBI is improving sustainable outcomes related to its food, the planet, and people and communities.

RBI is committed to growing the TIM HORTONS®, BURGER KING®, POPEYES® and FIREHOUSE SUBS® brands by leveraging their respective core values, employee and franchisee relationships, and long track records of community support. Each brand benefits from the global scale and shared best practices that come from ownership by Restaurant Brands International Inc.

Manager, Brand Management at Burger King, we aren’t just looking for candidates, we are looking for marketing leaders - consumer-focused, disruptive thinkers and creative problem-solvers with a passion for innovation and a long-term business growth mindset. We are a curious bunch. We dream big but start small. We are at the forefront of innovation. Reporting to the Senior Brand Manager for Burger King North America, this individual will play a role in driving the vision and marketing strategy and leading tactics development for one or more brand pillars of the Burger King brand.

Roles and Responsibilities:

  • Lead strategy development and execution for one or more brand pillars.
  • Responsible for building brand and product pipeline for one or more brand pillars, including managing timelines and cross-functional stakeholders across all stages of innovation process.
  • Continuously mine consumer, culture, and category insights that help guide breakthrough ideas.
  • Support stakeholder alignments for one or more brand pillars, including summarizing relevant data, building clear and concise business and consumer cases, and interfacing with senior leadership.
  • Lead cross-functional team, creating and inspiring a culture of collaboration and thought-partnership across multiple teams (e.g., Culinary, Operations, Insights, Marketing Communications, Marketing Execution, Marketing Analytics) to bring projects from idea to launch.
  • Craft compelling narratives for agency creative briefing for any new launches/activations.

Skills:

  • University degree in Business, Marketing, Finance, or related field, or commensurate work experience
  • 3-5 Years of work experience in CPG, Retail, QSR, or related field
  • Strong business acumen with a high sense of curiosity
  • Exceptional analytical skills and creative problem-solving skills
  • Advanced skill level using Excel and PowerPoint
  • Strong teamwork, communication, and interpersonal skills
  • Highly organized and motivated with a desire to outperform
  • Proven ability to manage multiple projects with diverse points-of-view from several stakeholders
  • Ability to work and thrive in a fast-paced and deadline-driven environment
  • Love of food and passion for Food & Beverage industry preferred

Benefits at all of our global offices are focused on physical, mental and financial wellness. We offer unique and progressive benefits, including a comprehensive global paid parental leave program that supports employees as they expand their families, free telemedicine and mental wellness support.

Restaurant Brands International and all of its affiliated companies (collectively, RBI) are equal opportunity and affirmative action employers that do not discriminate on the basis of race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or veteran status, or any other characteristic protected by local, state, provincial or federal laws, rules, or regulations. RBI's policy applies to all terms and conditions of employment. Accommodation is available for applicants with disabilities upon request.