Area Franchise Lead, Tim Hortons, APAC China
Restaurant Brands International
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Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with over $40 billion in annual system-wide sales and over 30,000 restaurants in more than 120 countries and territories. RBI owns four of the world's most prominent and iconic quick service restaurant brands – TIM HORTONS®, BURGER KING®, POPEYES®, and FIREHOUSE SUBS®. These independently operated brands have been serving their respective guests, franchisees and communities for decades. Through its Restaurant Brands for Good framework, RBI is improving sustainable outcomes related to its food, the planet, and people and communities.
RBI is committed to growing the TIM HORTONS®, BURGER KING®, POPEYES® and FIREHOUSE SUBS® brands by leveraging their respective core values, employee and franchisee relationships, and long track records of community support. Each brand benefits from the global scale and shared best practices that come from ownership by Restaurant Brands International Inc.
About the role
The Area Franchise Lead manages franchisee relationships for Tim Hortons within Asia Pacific and supports the implementation of global and regional strategic priorities while providing best in class advisory and strategic development for locally defined projects. This role specifically supports the China market. They are responsible for the holistic performance of the franchisees’ businesses and operated restaurants within their territory, including: franchisee profitability; sales growth via marketing strategy and communication, new product development, new channel development, and digitalization; restaurant operations; procurement; quality assurance; network planning and new restaurant development, and improving restaurant operations and guest experience. The AFL reports directly to the General Manager, Tim Hortons, APAC. Being cross-functional in nature, the AFL works closely with other functions within the organization including: Marketing, Development, Operations, Finance, Marketing, Profitability, Technology, Procurement, Quality Assurance and Legal teams.
Roles and Responsibilities
Manages Franchisee Relationships
Liaise between corporate and franchisees
Serves as the first point of contact for brand initiatives that affect franchisees and restaurants, and for franchisee needs across multiple functions (marketing, development, operations, procurement, and quality assurance)
Directs compliance of franchisees; operational activities with established company policies for all functions of the business as per the above
Prepares and presents formal performance reports of the region
Conducts monthly business reviews with franchise owners and heads of functions of franchisees
Drives Profitability & Sales growth
Creates growth strategy for the region and gains buy in with internal stakeholders and franchisee management teams to execute against
Assesses effectiveness of strategic initiatives including the impact of sales, offline and online promotional activities
Understands and influences marketing calendar and initiatives
Builds understanding of competitive landscape and industry trends within region to determine necessary changes to strategic initiatives
Responsible for completing any required business and/or financial reports such as ROI analyses, food cost analyses, pricing impact, and breakeven analyses
Improves Restaurant Operations & guest experience
Uses global and regional insights and tools to support and coach franchisees to improve operations metrics as they relate to overall guest satisfaction, speed of service, including digital and off premise channels
Problem-solves through root cause identification of operational opportunities across franchise organizations and implements change via business reviews, action plans, call cadences, and other tactics
Work & People Management
Coordinates with cross-functional teams and stakeholders to deliver against milestones for key project timelines
Leads Restaurant Development
Supports franchisees execution of development opportunities
Manages pipeline of openings, closures, and remodels and helps incentivize, problem solve, and trouble shoot projects to deliver Net Restaurant Growth and Image
Preferred Skills:
Bachelor’s degree in business or related field - MBA beneficial, but not required
5 years + experience in franchise operations
Knowledge of marketing, operations, development, and finance
Great organizational, communication and problem solving skills
Experience in client facing / relationship building roles
Exceptional analytical skills and creative problem solving skills
Advanced skill level using Excel and PowerPoint
Strong communication and interpersonal skills, with ability to build meaningful business relationships
Highly organized, motivated and a team player
Strong leadership skills and ability to influence others
Ability to thrive in an autonomous, fast-paced and deadline-driven environment
Benefits at all of our global offices are focused on physical, mental and financial wellness. We offer unique and progressive benefits, including a comprehensive global paid parental leave program that supports employees as they expand their families, free telemedicine and mental wellness support.
Restaurant Brands International and all of its affiliated companies (collectively, RBI) are equal opportunity and affirmative action employers that do not discriminate on the basis of race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or veteran status, or any other characteristic protected by local, state, provincial or federal laws, rules, or regulations. RBI's policy applies to all terms and conditions of employment. Accommodation is available for applicants with disabilities upon request.
This job is no longer accepting applications
See open jobs at Restaurant Brands International.See open jobs similar to "Area Franchise Lead, Tim Hortons, APAC China" Refresh Miami.