Salesforce Marketing Cloud Specialist
Focus GTS
This job is no longer accepting applications
See open jobs at Focus GTS.See open jobs similar to "Salesforce Marketing Cloud Specialist" Refresh Miami.- Location: Miami Shores, Florida
- Type: Contract
- Job #2002
Salesforce Marketing Cloud Specialist
Location: Remote (U.S.-based preferred)
Engagement Type: Subscription-based support
Duration: 6-month renewable contract (potential long-term)
Client Type: Fortune 500 enterprise – Automotive, Insurance, & Membership Services
About the Role
Our client is expanding their consultative services into the Salesforce ecosystem with a Fortune 500 enterprise client. This is a high-impact opportunity to support their Salesforce Marketing Cloud (SFMC) environment in coordination with Salesforce CRM and Adobe Experience Cloud tools. You’ll act as a strategic and technical expert within our subscription-based model — helping stabilize, optimize, and scale their marketing automation stack.
Key Responsibilities
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Marketing Cloud Strategy & Architecture
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Assess and improve current SFMC configuration and data practices.
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Advise on subscriber key implementation, identity resolution, and audience deduplication.
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Salesforce CRM Integration
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Optimize connector usage between SFMC and Salesforce CRM.
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Ensure accurate data syncs, campaign orchestration, and object relationships.
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Use Case Activation
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Translate business goals into technical SFMC workflows (Journey Builder, Automation Studio, Data Extensions).
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Help unlock underutilized platform features for high-impact use cases.
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Advisor + Executor Model
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Operate independently and proactively — providing both strategic guidance and tactical implementation.
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Reflect Navigator’s core principle: you’re not here to be managed, you’re here to lead.
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Cross-Functional Collaboration
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Work closely with internal client teams: marketing ops, CRM, data, and IT.
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Communicate effectively across technical and non-technical stakeholders.
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Documentation & Enablement
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Document architecture and configuration decisions.
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Provide guidance and knowledge transfer to client-side users.
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Must-Have Experience
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5+ years of hands-on Salesforce Marketing Cloud experience.
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Deep knowledge of subscriber key setup, contact model, and best practices for deduplication.
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Strong understanding of Salesforce CRM and the SFMC connector.
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Experience supporting marketing teams with limited internal expertise.
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Proven ability to solve technical problems and build scalable solutions independently.
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Strong communicator who thrives in a fast-paced, consultative environment.
Bonus Points For
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Experience with CDPs (AEP, Segment, etc.) or Adobe tools (AEM, Target, Analytics).
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Background in enterprise consumer-facing businesses (automotive, insurance, retail, travel).
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Understanding of the Navigator model: flexible, outcome-driven support that sits between staff augmentation and traditional consulting.
This job is no longer accepting applications
See open jobs at Focus GTS.See open jobs similar to "Salesforce Marketing Cloud Specialist" Refresh Miami.