The Coordinator for Engagement and Outreach serves as a resource for all student engagement events and activities. With a focus on student outreach and event promotion, the Coordinator will design and implement a marketing plan to engage new and returning students in all aspects of campus life. Responsibilities will include digital/web media, social media, print resources, tabling, and other in-person engagement strategies. This position will collaborate with various partners to create a vibrant campus experience for commuter and resident students.

Create and supervise the student engagement street team to create a vibrant campus community:

• Recruit and manage team of student leaders, including hiring, training, scheduling and approve timesheets.
• Propose and implement semesterly marketing plan that includes web, social media, print, and in-person strategies.
• Serve as liaison to all student engagement offices and student councils.
• Design schedule of event promotion, social media posts, and tabling.
• Lead monthly meetings with engagement departments to prioritize upcoming needs and align resources.
• Host weekly engagement booths on campus, including outdoors, Landon atrium, and dining hall to promote, upcoming events, deadlines, leadership positions, off-campus experiences, career/internships opportunities, service days, inclusion programs, etc.
• Facilitate info sessions, focus groups, workshops, and drop-in hours to gauge student interest, collect feedback, and make recommendations for improved campus engagement.
• Design and implement engagement zone for Open House, Admitted Students Day, Orientation, and Parent Programs.
• Represent Barry University at local community events, such as Unity Day, Pride Parade, Green Day, etc.

Serve as a Marketing liaison to ensure efficient processing of Marketing ticket requests. Facilitate student engagement marketing requests, including:

• Coordinate design requests for student engagement events, including Orientation, themed weeks/months, and university traditions.
• Ensure all student engagement websites are up to date with relevant and accurate information.
• Process photography and videography requests for special events, including shot list and deliverables.

Coordinate campus and community engagement efforts as a member of the Student and Parent Engagement team:

• Assist department colleagues in overall initiatives, events, and activities.
• Participate in planning and implementation of departmental programs, including Orientation, Parent programs, New Student activities, Student Life events, clubs and orgs, Student Government, Commuter Council, etc.
• Support engagement events including Major Days of Service, Leadership and Inclusion programs, Career Development fairs, Ministry and Outreach, and themed weeks/months.
• Advise and chaperone student activities including evening and weekend events, off-campus trips, service projects, and campus events.
• Manage promotion and trainings for Engage/Corq platform, including features such as events, forms, assessments, pathways, co-curricular transcripts, etc.

Social Media Marketing, including management of various university accounts:

• Design and schedule posts to foster positive engagement on campus and with local community.
• Provide creative direction to student groups, professional staff on videos, photos, and designs to connect with prospective and current student audiences.
• Record videos, tag relevant departments, and collaborate with other units to develop content.
• Post recap photos, stories, and reels of all engagement events.
• Write stories for Barry university blog and recommendations for LinkedIn posts.
• Create polls to assess student interest and preferences, including post-event feedback.
• Organize challenges, raffles, and competitions to increase followers.

Qualifications and Requirements:

• Bachelor's Degree required
• 1-3 years previous experience
• Evenings and weekend work to be expected.
• Ability to maintain a high level of professional integrity and handle sensitive information confidentially and with the utmost professionalism.
• Experience and/or passion working with a dynamic and diverse student population.

Benefits: Barry University offers a comprehensive benefits package to full-time employees that includes health, dental, vision, life insurance, retirement, tuition assistance, paid time off and work/life balance initiatives such as wellness programs, spirituality in the workplace, and training and development.

Barry University is an Equal Opportunity Employer, committed to a diverse and inclusive work environment.