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Marketing Manager

South Florida Tech Hub

South Florida Tech Hub

Marketing & Communications
Jupiter, FL, USA
Posted on Friday, February 9, 2024

Reports to: VP of Marketing – Location: Jupiter/Tequesta FL – Salary: $65,000+

Helix Virtual Medicine (HVM) is a startup med-tech software venture seeking a Marketing Manager with an entrepreneurial mindset. S/he will be responsible for the marketing and product development efforts of Helix Virtual Medicine.

Qualities and Skill:

  • Energetic
  • Self-motivated leader
  • Thrive on key responsibilities and passionate about design and quantitative reasoning.
  • Comfort in analytics, e-commerce, sem, UI/UX and general advertising.
  • Not afraid to get your hands dirty and bring a ‘whatever it takes’ attitude to work.
  • Assistance with innovation planning, implementation and promotional activity of B2B
    and B2C channels.
  • Ability to clearly communicate
  • Exceptional organization and attention to detail
  • Knowledge of MS Office
  • Proven track record

Preferred Knowledge (not a deal breaker)

  • Medical Industry background
  • Adobe CS
  • Word Press
  • CSS

Responsibilities:

  • Analyze business intelligence and translate into actionable customer insights and powerful marketing programs.
  • Own social, search and web efforts
  • Research and implement customer database/CRM systems to be used as the foundation for analyzing customer behavior and developing, implementing and refining data-driven marketing programs.
  • Establish clear marketing objectives and measure ROI of ongoing marketing initiatives.
  • Work closely with agency on test design, planning, analysis methodology, and detailed, ROI-driven analysis. Track, measure and constantly optimize marketing programs for growth.

Education:

  • BS Minimum

Experience:

  • Minimum of 5-7 years